Making Print Part of Web 2.0

For the next two years, I'll be posting thoughts and updates about Printcasting on the PBS MediaShift Idea Lab blog. My first post is titled, "Making Print Part of Web 2.0." It explains some of the thinking behind the idea -- especially with regards to the digital-print hybrid activity we've seen in Bakersfield -- and examines some of the roadblocks people have to new print models.